Alexis Van Maercke, secretary general of APEAL, said, “The new Steel for Packaging site is set to help brands, retailers, designers and can makers to make the best packaging choice for their product which also meets consumer demand and environmental requirements. As we move towards a circular economy, stakeholders across the supply chain are becoming acutely aware of how their packaging choices impact upon the environment.
Steel is the easiest and most economical packaging material to recover and recycle, with well-established and highly-efficient collection and sorting systems in place across Europe.”
As a permanent material, steel is fully and endlessly recyclable without loss of quality, and 79.5% of all steel packaging in EU was effectively recycled in 2016. It also provides a unique 100% barrier against light, water and air, preserving food effectively and minimising waste.